On this week’s episode, Bryan and Margaret are talking all things money. One of the biggest challenges our audience shares is handling economics conversations effectively. The two breakdown why these conversations can feel so uncomfortable and share strategies to tackle these conversations like a pro.

On the second live episode, Bryan and Margaret are fielding questions from the live audience. This is the definition of an unscripted episode! The two cover a wide range of topics from how to retain top sales talent to understanding a buyer’s decision making process to handling price pushback.

For the first time ever, SUP is coming to you live! On this week's episode, Bryan & Margaret record in front of a live audience, and the energy is unmatched. The two share their favorite catchphrases to use during the sales process. They dig into when to use them, how to deliver them, and how they can help you close more deals.

Bryan & Margaret unleash their inner geeks on this week’s episode. The two discuss goal setting and why so many people fail with traditional goal setting. They walk through the power of written goal setting and the extra accountability it brings. If you’re looking to hit big goals in the new year, listen in!

After a brief hiatus, Bryan and Margaret are back and raring to go. In this episode, the duo discusses tactical strategies guaranteed to help you finish 2022 on a strong note. They share a tool to help prioritize deals at the end of the year and a tool that keeps you from working through the holidays. Now’s the time to put on the gear!

This week’s episode kicks off with a spirited discussion surrounding the duo’s go-to karaoke songs. After covering the real important stuff, Bryan and Margaret tackle how to get your sales team bought into new product features. As a marketing or product leader, trying to sell the sales team on your new product can be a challenge. The two share tips on how to win over your sales team, including downshifting into emotionally neutral.

This week Margaret and Bryan dig into a topic on every sales manager’s mind: running effective 1:1 meetings. The two unpack why 1:1s don’t work well when a manager tries to do too many things. They walk through the 4 different types of 1:1s and how and when to use each type.

The generational differences between Bryan and Margaret are rearing their heads this week. Building off of episode 14, they dive into why it’s more important than ever to inspect your team’s processes during a recession. They cover how to encourage your team to self-reflect, audit “I think” statements, and how to inspect without coming across as critical.

This week Bryan and Margaret tackle a taboo subject: discussing competitors on sales calls. First rule of thumb, never bash competitors. They discuss how to embrace competition, maintain an abundant mindset, and how to focus your intention on guiding the prospect.

Summer brings family vacations, lake days, and BBQs. But in sales, it also brings the dreaded ‘summer lull.’ Bryan and Margaret dive into what the summer lull is, why it happens, how to get ahead of it, and what to do with the downtime. This episode will help you start your fall off strong!

After some heated debate over fireworks, Bryan and Margaret dive into their favorite sales tools. They talk about everything from tech stack to behavioral tools and name drop some of their absolute favorite brands. Consider this your sales shopping list!

This week Bryan and Margaret tackle an unsexy, but necessary topic: the decision making process. Bryan tackles why he doesn’t use the term ‘decision maker’ and instead focuses on the process. Margaret shares her Trojan Horse method and how she uses video to build trust with new stakeholders.

Salespeople have a tendency to get so wrapped up in landing a meeting that they neglect how they run the meeting itself. This week Margaret and Bryan dive into the importance of having a strong ending to every meeting. They share two tactics guaranteed to increase efficiency and clarity in your sales process.